Top Beauty Retail Apps on iOS in Israel: Q2 2025 Insights

In the second quarter of 2025, the beauty retail landscape on iOS in Israel showcased diverse trends across the top applications. Here’s a closer look at the performance metrics of these leading apps, based on data from Sensor Tower.

GBoutique demonstrated notable fluctuations in weekly downloads. Starting at approximately 700 in early April, downloads peaked at 2.4K in late June. The app maintained a consistent presence without generating revenue during this period.

OLIVEYOUNG GLOBAL experienced moderate download activity, with numbers ranging from 240 to 910 weekly. A peak was observed in early June. Active users showed an upward trend mid-quarter, reaching 1.4K before settling at 830 by the end of June.

BEAUTY BAY saw a gradual increase in downloads, culminating at 527 in late June. Active user numbers rose steadily, starting from 1.4K and reaching 1.7K by the end of the quarter.

MAKEUP - Beauty without limits maintained a steady download rate, fluctuating between 270 and 357 weekly. Active users consistently increased, from 1.3K at the start to 1.8K by the end of June.

Finally, Lana Line experienced variable download numbers, peaking at 419 in early April and decreasing to 161 by late June.

For more detailed insights and data, visit Sensor Tower’s platform.